the story behind in business podcast

In Business is a podcast created to tell the real stories behind business ownership — the late nights, small wins, tough decisions, and proud milestones that come with running a business in the UAE and the region.

We’re not here to talk theory. We’re here to talk to the people who’ve actually done it.

Every episode, we sit down with business owners from different backgrounds and industries to hear what it really takes to build and sustain a business. Whether it’s a one-person consultancy, a café, a growing online brand, or a legacy family firm — we believe every business has a story worth telling.

Who we are

At Otion.ae, we’re on a mission to make business ownership more accessible. We believe buying a business is one of the smartest ways to start your entrepreneurial journey — but it all starts with learning from those who’ve walked the path before.

In Business is our way of opening up those conversations. Raw, honest, and practical — it’s the kind of advice you wish you had when starting out.

What You’ll Hear

  • Why people start (or keep running) a business

  • What nearly made them give up

  • The moments that made it all worth it

  • The practical advice they’d give to anyone thinking of starting a business today

No jargon. No filters. Just business owners talking business.

Who’s Behind It?

In Business is powered by Otion.ae, the business acquisition platform. We connect people who want to buy and sell businesses — but more importantly, we champion the idea that ownership is for everyone, not just for the lucky few.

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Contact us

Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!